The first surprising discovery is that 47% of the 1,000 pages we looked at didn’t upload any videos in the month of June.
There’s been so much buzz about video on Facebook and on the Internet in general. And even on this blog we’ve shown how you can boost your organic reach by uploading videos, but still almost half of the pages do not do video. What is stopping brands from getting into video production?
Your lesson to learn here is that if you’re actively producing video content you are already well ahead of many brands. If not, it’s a great time to get started as you’re not behind much, yet.