WE STOPPED SAYING YES...
For more than a decade, we've poured our hearts and souls into our video production company, accumulating a wealth of experience over 17+ years in content marketing. We nurtured it with a passion that resonated with the industry, embracing every piece of equipment as if it were a cherished treasure. We were not just dreamers; we were creators of grand visions, nurturing an impeccably fine-tuned creative process. But the true essence of our journey has always been our unwavering commitment to technical excellence, an obsession for precision that bordered on the divine, and a dedication to delivering nothing short of perfection and, let's not forget, a team that radiates contagious joy and enthusiasm (like they've always say). ↓
THE SHIFT
But then one day, just weeks ago, we realized something was wrong - it hit us like a tidal wave of realization. All this time we've been crafting with a passion for big ideas and beautiful creative process. Yet putting our cameras and technicalities on a pedestal above our craft. The very essence of what clients sought from us, the boundless creativity, had been undervalued, traded for mere crumbs of recognition. So, we did something that probably seen as sheer madness:
- We stopped saying yes to any briefs where we couldn't add any creative value
- Transformed our structure from an insular in-house team to a collective of creative collaborators
- Made a promise that our ideas will become our biggest billable asset
Overnight, we stoppped being a video production company, a corporate video specialist, and be what we always were (but didn't realized)... " A Creative Video Agency "
BIG IDEAS
Sure you knew that change is the only thing that's, constant. We are taking this big step to create our client's masterpieces alongside a symphony of collaborators in the industry. To us, big ideas need to be executed in all different ways, with freedom to express, experiment, to delve into the unknown, and to dance through the realms of both specialist and niche talents. ↓
BRANDS ARE CREATORS TOO
One of the most exciting shifts in our industry has been witnessing brands take the opportunities in creating content, enough to establish with in-house resources. Our best partnership working with clients who knows when to use their in-house resources, and when to ring us in. Nothing short in this evolving time.
The heart of our work lies in the deep connection we forge with our clients, where ideas flow and emotions resonate - bounce-off our ideas, perspectives, sentiments with each other, only to create a successful campaign.
BRAINWORK
Today, our agency is a creative powerhouse, meticulously designed to ignite the spark of innovation. Each member of our team is intimately entwined with the creative process from its inception. We don't house skilled button-pusher. We foster a collective of impassioned creative thinkers with the expertise to craft groundbreaking concepts and bring world-class ideas to life. We're not just a service; We are your creative navigators. ↓
WE ARE SOCIAL
We ignite conversations that matter. We make ideas worth talking about. Our profound understanding of social behaviour within online communities, cultures, gens and trends, empowers us to help our clients not just reach but truly connect with their target audience in a strategic, relevant and effective way.
WE LIVE SOCIAL
We are social-first creative and production powerhouse, delivering best-in-class content for both local and global brands. From TikTok, Reels, Shorts, LiveStream, Ads to Podcast, we excel at creating culturally relevant content across every platform and formats. ↓
STRATEGY
Our strategy thinking is based not only on audience and category, but the raw power of conversations. We position your content to stand our from the crowd, and strategically challenge the status quo to help your message rise above the noise.
CREATIVE
A creative video agency beyond imagination, within reach. We offer full service video campaigns; we craft stories that touch hearts and souls, powerful social media activations, long-form videos and shorts. Stories that evoke emotions, not just social media posts. ↓
PRODUCTION
We push our own boundaries and creative freedom, in the face of the ever-changing landscape of content creation and social algorithm. Not a skilled button-pusher.
MEDIA
We help our clients with campaign outreach both organic and paid ads strategy. We work with mainstream social medias and platforms to ensure your message reaches the farthest corners of the digital universe achieving not just your campaign goals, but forging emotional connections that last a lifetime. Ready to boost your brand's presence and engagement? It's time to take the next step with us and make your content shine!"
SME SOCIAL GRANT
- Not more than 5 years in business
- Singapore-based-owned company
- < 2,500 social followers
We are here to support SMEs in making their first social video campaign to give them a higher chance of success. Through this program, SMEs will be supported with a significant discounted rate for a 3-month period. Now, reach out to us below and start your social video campaign. ↓
*SME Social Grant is an initiative by theVideocompany independently and not associated with any government grants. This program is limited to 5 new SMEs every month from November 2023 to April 2024. Applicants must be a Singapore based company with more than 51% local shareholding, registered with ACRA for not more than 5 years and have less than 2,500 followers in any social profile. Shortlisted companies will be contacted via email. theVideocompany reserves all rights to change the prerequisite, discounted rates, terms and conditions of this promotion.
